The evolving face of sustainability
PROJECT
S2G Ventures
2022
SCOPE
Brand, website, presentation, social. With over 70 investments, scale to meet needs of food, oceans, energy.
CONTRIBUTIONS
Workshop, Branding, Design, Content Strategy, Social, UX.
APPROACH
Natural, authentic, human. An ecosystem of doers. Improving the health of our planet, across the mosaic of how we get there.
PROCESS
Developed a virtual brand workshop due to Covid-19. I have had a crowd of 35 participate, and found it effective in closing the aperture of possibilites.
AGENCY
Kin + Carta
Brand
POSITION
Name: Heritage ~ Data
Feel: Science-based
Posture: Authority, Innovation
ATTRIBUTES
Solution-oriented beauty.
Action over talk.
Swift understanding of interconnected parts.
QUOTE
“Investing in a humane and healthy planet.”
Moodboard // Element Discovery
Logo
Logo // Evolution
Logo // Influence on the larger design system
Website
Conceptual // Brand elements construct UI
Detail Design // Reusable, Responsive Components
Design System
Website // Portable Squares
Social // Branded Templates
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